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Reseller programme

Sell our products under your own brand

For Etsy sellers, online stores and brands. Your customer orders in your store, we produce in Europe and ship the parcel in your name. No minimum order.

What you get

White label shipping

The parcel goes to your customer with your name and return address. No logo of ours and no prices on the packing slip.

REST API

Place orders, get prices and receive status updates through webhooks, with a test key to build safely.

Shopify, WooCommerce and Etsy

Connect your store. Orders come in automatically and tracking goes back to your store.

Pay per order

Your choice: a prepaid balance, or your saved card is charged per order. Automatic top-up is available.

Up to 18% discount

You start with 10% off the retail price. The more you order, the higher your discount.

No minimum order

Order one item at a time, whenever your customer orders. No stock, no subscription, no setup fees.

Made in Europe

We produce in Europe and deliver to the Netherlands, Belgium, Germany, France and more European countries.

Your own products and SKUs

Save product, options and design under your own SKU with your own retail price. After that you order by SKU.

A discount that grows with you

The discount applies to the retail price including all options and increases automatically with your total spend.

10%
From your first order
15%
From €500 total spend
18%
From €1,000 total spend

How it works

  1. 1

    Apply

    Enter your company details, VAT number and sales channels. We check your application, often instantly.

  2. 2

    Products and store

    Create your products with your design and SKU, then connect your store or use the API.

  3. 3

    Orders run themselves

    An order in your store is paid, produced and shipped in your name automatically.

Reseller help centreExplained step by step: applying, payments, creating products, white label, Shopify, WooCommerce, Etsy and the API.Go to the help centre

Frequently asked questions

Who can become a reseller?

Any business that resells our products: Etsy shops, online stores, brands, designers and agencies. You need a valid VAT number; Dutch companies also need a Chamber of Commerce (KvK) number.

Will my customer see that the product comes from you?

No. The parcel ships in your name with your return address, without our logo and without prices on the packing slip.

How do I pay?

You choose: top up a balance in advance and orders are deducted from it, or save a card that is charged per order. The balance can only be spent with us and cannot be withdrawn.

How much discount do I get?

You start with 10% off the retail price. From €500 total spend it becomes 15%, and from €1,000 it becomes 18%.

Is there a minimum order?

No. You order one item at a time, exactly when your customer orders.

Which stores can I connect?

Shopify, WooCommerce and Etsy. Other platforms and your own systems connect through the REST API.

What about returns or production errors?

If there is a production error or transport damage, we remake the product. Personalised products are otherwise excluded from returns, just like regular orders.

Ready to start?

Applying takes a few minutes. Once approved, you can create products and place orders right away.

Apply as a reseller

The term 'Etsy' is a trademark of Etsy, Inc. This application uses the Etsy API but is not endorsed or certified by Etsy, Inc.