Connect TikTok Shop: selling with delivery within 4 working days

What do you need?

• An approved reseller account with us, with brand name, return address, billing address and phone number filled in (tab Branding and your company details).
• A TikTok Shop registered in the Netherlands. TikTok requires shipping from the country of your shop, and our products ship from the Netherlands.
• In TikTok Seller Center: your business verification, a shipping warehouse with a Dutch address, and the shipping method where you ship yourself (Ship by Seller).
• The EPR registration numbers TikTok asks for per country and product group, for example for packaging.
• Automatic top-up turned on, or the payment method card per order. An order waiting for balance counts as late on TikTok.

How do you connect your TikTok Shop?

1. 1

   Open Connections

   In your dashboard, go to the Connections tab and find the TikTok Shop card.

2. 2

   Click Connect TikTok Shop

   You go to TikTok. Log in with the account of your shop.

3. 3

   Give permission

   TikTok shows which data we may use: products, orders and shipping. Approve this.

4. 4

   Back in your dashboard

   You see a message that the connection worked. Your shop is listed under Connected stores with status Active.

When you connect, we turn on the notifications (webhooks) TikTok uses to tell us about new orders, cancellations and returns. On top of that, we check every hour that we have not missed anything.

What does TikTok ready mean?

Every product in the Products tab shows whether it is TikTok ready. If it is not, the reason is shown below it and you cannot send it to TikTok. We check again after every change.

We use the lead time of the chosen version plus one working day for our own file check. A product with a standard lead time of a week is therefore not ready. When you create the product, choose the fastest delivery option if there is one; the product often becomes ready, but also more expensive.

How do you put a product on TikTok?

1. 1

   Pick a TikTok ready product

   Go to Products. A ready product shows a green TikTok ready message.

2. 2

   Check title, text and images

   TikTok picks the category from your title, text and first image. A specific title (what it is, material, size) works best.

3. 3

   Click Publish to TikTok Shop

   We create the product as a draft in your shop, with your SKU, price and images.

4. 4

   Finish in Seller Center

   Fill in any extra attributes TikTok asks for in the category and set the product live. TikTok reviews every product before it becomes visible.

For every product in the EU, TikTok asks who the manufacturer and the responsible person are (product safety, GPSR). Because you sell the product under your own brand, we fill in your own company details there. If you change the title, text, price or images with us, we update the product in TikTok automatically.

How do orders and tracking work?

• We only take over an order once TikTok sets it to Awaiting shipment, and at the earliest one hour after payment. In that first hour the buyer can still cancel for free.
• Only lines with your products come in to us. Other lines in the same order you ship yourself.
• The order is paid from your balance or your card, like any other order.
• As soon as the parcel has shipped, we put the tracking number and the carrier in TikTok. TikTok emails your customer.
• The parcel carries your name and return address. TikTok bans advertising in the parcel, so do not put offers or discount codes in your packing slip note.

Cancellations and returns

If a buyer wants to cancel after we have taken over the order, TikTok approves it by itself after one working day if nobody responds. That is why we handle it like this:

• A cancellation request creates an alert: check and handle it yourself in Seller Center. Only after TikTok confirms a final cancellation, and if our order is not in production yet, do we cancel our order and refund your balance or card.
• If your order is already in production, we do nothing in TikTok and you see a message on your connection. You decide yourself in Seller Center. The production costs remain.
• You always decide returns and refunds yourself in Seller Center. We never approve or reject a return automatically.

Buyers in the EU may return within 30 days without a reason on TikTok. Products that are truly personalised, for example with a name or text from the buyer, are exempt. Always state a restriction clearly on your product page.

TikTok rules you need to know

• Buyer personalisation at checkout does not exist on TikTok in the EU. So sell fixed designs; we do not process a buyer note.
• Designs may not contain other people’s brands, characters or images without permission. Political products are not allowed on TikTok in the EU.
• The label on the parcel shows the name and address of the customer and your name and address.
• If your shop misses the performance standards, TikTok can withdraw the shipping method where you ship yourself for up to 90 days. In the Netherlands it is the only shipping method.

Troubleshooting

Frequently asked questions

Disconnecting

1. 1

   Disconnect with us

   Under Connections, click Disconnect next to your shop. We delete our access straight away.

2. 2

   Revoke access at TikTok

   In Seller Center, go to App Store > My apps and remove Printen.eu.

Orders that have already reached us are made and shipped as usual. We no longer put the tracking number in TikTok then; you do that yourself in Seller Center.